Which of the following methods are supported in SAP Customer Data Platform to create the action model? Note: There are 2 correct answers to this question.
A. Adding nodes and assigning their attributes via the REST API
B. Manually adding nodes and assigning their attributes in the console
C. Dragging and dropping a JSON file that contains the schema structure onto the canvas
D. Dragging and dropping a CSV file that contains the schema structure onto the canvas
What are some valid use cases for audience activation? Note: There are 3 correct answers to this question.
A. Import customer contacts from CRM systems.
B. Run targeted email campaigns based on customer activities and preferences.
C. Update customer loyalty level in a loyalty system.
D. Merge incoming customer data from ERP backend.
E. Run marketing campaigns on social media platforms.
For which of the following use cases is SAP Customer Data Platform most applicable? Note: There are 2 correct answers to this question.
A. To discover how customers are using products and services
B. To provide detailed financials of cash flow statements
C. To show how a marketing campaign performed quarter over quarter
D. To understand the ways clients interact with brands
Which metadata fields are supported by the event model? Note: There are 2 correct answers to this question.
A. Signature Verifier
B. Deduplication Identifier
C. System Source
D. Timestamp
Which of the following are important considerations when importing data into SAP Customer Data Platform? Note: There are 2 correct answers to this question.
A. An integration flow needs to be configured in SAP Business Technology Platform to send data to SAP Customer Data Platform.
B. The source data can only be imported into SAP Customer Data Platform in JSON format.
C. The original timestamp of the customer event activity needs to be mapped in the event metadata.
D. The identifier of the event must be mapped to the deduplication identifier to prevent the same event from being ingested twice.\W EXACTPREP"
In-store purchase information from known customers is ingested from the point-of-sale (POS) to SAP Customer Data Platform. Which type of Customer Profile is recommended to use for this scenario?
A. Activity Profile
B. Unified Customer Profile
C. Contextual Profile
D. User Profile
What are some valid concerns that can be solved by a customer data platform (CDP) solution? Note: There are 2 correct answers to this question.
A. Inability to perform single sign-on
B. Inability to manage data volume
C. Missing enterprise consent and preference management system
D. Too many data silos
You want to provide user access to the SAP Customer Data Platform console using the administration features in the console. How can you do this? Note: There are 2 correct answers to this question.
A. By calling a REST API
B. By supplying the correct OIDC Provider configuration
C. By providing the correct Universe SAML Login configuration
D. By using the Admin Users functionality
You want to match the outbound data to the destination platform's format. Which normalization rules can be applied? Note: There are 3 correct answers to this question.
A. Append strings
B. Find and replace
C. Remove spaces
D. Remove punctuation
E. Remove special characters
What are some of attributes in the customer schema that can be mapped to action attributes?Note: There are 3 correct answers to this question.
A. Privacy
B. Behavioral
C. Events
D. Activities
E. Profile entity